What can explain the speed of media articles on Ballmer's exit from Microsoft, pre written Obituaries

The rate of articles and tweets on Steve Ballmer leaving Microsoft is amazing.

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One of the interesting posts is from the infamous mini-microsoft blog post which has been quiet for a long time.


A well prepared blogger, even a crusty spider-web covered 99.9%-retired one like me, would have at least had a post ready to go for this glorious circumstance, like how most news organizations have obituaries written up and ready to publish. I had no such optimism that this would be happening before 2017.

The point made on how media companies have pre written obituaries is one that gets you thinking.  How many media people were ready to fire an article on Steve Ballmer retiring?  There are some who said SteveB should have retired 10 years ago.  

The tweets are at a rate of many per minute for the past 24 hours.

Here is a stream for the last minute and the news is 24 hours old and it is Saturday.

  1.  
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