Physical media has an environmental impact and streaming bits can have a lower environmental impact. Netflix is infamous in this space and while we are watching the PR disasters by Netflix last year, it looked like it woke up a few to the opportunities to compete.

Verizon and Coinstar's Redbox announced a new joint venture today where Verizon is 65% owner.

The joint venture is a limited liability company with Verizon holding a 65 percent ownership share and Redbox holding a 35 percent ownership share at the outset.

Who else will join the streaming media momentum?

Verizon and Coinstar's Redbox Form Joint Venture to Create New Consumer Choice for Video Entertainment

Joint Venture Will Offer the Best of Both Worlds - Physical and Digital - to All Consumers Nationwide

NEW YORK, Feb. 6, 2012 /PRNewswire via COMTEX/ -- Verizon and Coinstar, Inc. today announced the formation of a joint venture that will create a new choice for quality- and value-conscious consumers seeking a simple and affordable way to access the video entertainment they crave. The venture's services will offer all of the convenience, simplicity and value of Redbox® new release DVD and Blu-ray Disc® rentals combined with a new content-rich video on-demand streaming and download service from Verizon.